Whitepapers are an informative, helpful mini publication which is typically used to help establish our business as a useful, knowledgable resource...and they can be used as an enticement to join an email list. What's not to love? ...
Setting up your phone number on your site so that it is easy to find and can make a call by simply touching it is not an option, it is basic fundamental design 101.
The more backlinks you have the more credible your site becomes and the more comfortable search engines are with moving you towards the top of the SERPs (Search Engine Results Page). The caveat to this is that poor quality links will hurt you. You need to be careful....
The Internet is by nature a community beast. Websites linking to other websites, news blurbs mentioning this or that post, community forums with 1000’s of people sharing ideas. This is the underlying theme of the Internet and one it is good to remember from time to time.
If you have ever thought about SEO, helping your website rank better or warming up to Google, you have thought about BackLinks.
Now meet InLinks, BackLinks lesser known but just as important kid brother.
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Video is great in so many ways, from getting a message across more effectively to setting the tone for your corporate culture to building time-on-site...which search engines look at closely....
How you format the copy you place on a website page has a lot to do with how the search engines read it and rank it as well as how long people will stay on the page. Learn some quick tips....
H tags are an important building block of your website page and help the search engines understand what your site is about so that they can rank it accurately. Learn the secrets to using them...
Proper word count can make or break a page's ranking. A lot depends on what you are trying to accomplish and who your audience is. How much is too little? Too much?
Topic specific website pages help search engine properly rank a page and save it from being lost in the murky bottom levels of the SERPs.
Title tags are the first thing someone sees when pulling up search results. They are also the first thing a search engine looks at when determining where to rank your page. Learn how to do them right.
Building an email list should be an integral part of almost every business marketing model.
What do you do with these contacts now that you have them? Here are some ideas.